Tyrell Partner with MOG to Provide MXF Ingest Solutions
DUBLIN, January 20, 2010 - Tyrell CCT, a leading creative technology solutions provider for the broadcast and post production industry, today announced a partnership with MOG Technologies, a leader in the development of MXF technology, to represent the company in Ireland and the UK. Under the terms of the distribution agreement Tyrell CCT will have responsibility for the sales and support of MOG's award-winning MXF Ingest product line (mxfSPEEDRAIL F1000 & S1000) which has helped the broadcast and post production community worldwide to accelerate their migration to file-based production.
The partnership has already secured a key customer win with Carlow Institute of Technology (IT), Ireland, a leading third-level education establishment. Following a comprehensive tender process, Carlow IT recently selected MOG's S1000 SDI recorder solution to provide two HD multi-format media delivery systems. The mxfSPEEDRAIL creates the media for Avid Media Composer and Apple Final Cut Pro media labs and fully automates the ingest process to Carlow IT's Avid ISIS shared storage system, effectively reducing costs and resources by eliminating the need for additional editing stations.
MOG's mxfSPEEDRAIL S1000 is a multi-resolution SDI recorder for file-based workflows, supporting a variety of formats, generating multiple resolutions simultaneously and directly into an AVID Unity ISIS, Avid MediaNetwork, or other shared storage systems. mxfSPEEDRAIL F1000 ingests tapeless MXF media (video, audio and metadata) from any location seamlessly into any shared storage solution.
"Tyrell CCT is delighted to introduce MOG's MXF solutions to the broadcast and post production market in Ireland and the UK. MOG is recognised as one the founding organisations of the MXF standard and the company continues to remain actively involved in the development of this file based standard," commented Bryan Malone, Managing Director, Tyrell CCT. "MOG's mxfSPEEDRAIL solution is highly versatile and makes it very easy for customers to manage their ingest workflows and rapidly deliver their media in standard editing formats to any location."
"Tyrell CCT's leading market position, technical expertise and wealth of experience in the broadcast and post-production marketplace was key to our selection of a MOG representative for Ireland and the UK , commented Vitor Teixeira, Sales Director, MOG Technologies. "We are delighted that the partnership has already proved successful with Carlow IT's adoption of MOG's SPEEDRAIL S1000 solution. MOG's award-winning technology enables broadcasters and facilities to greatly enhance their ingest workflow efficiencies and reduce operating costs by taking advantage of the rapid industry adoption of the MXF standard."
About Tyrell CCT Tyrell CCT is the leading creative technology solutions provider for the broadcast, post production, education and corporate sectors in the UK and Ireland. Established in 2000, the company provides complete digital media solutions for the creation, manipulation, management and delivery of digital content. Tyrell CCT represents leading global suppliers of video, audio, storage and media streaming solutions and also provides consultancy, system integration and technical support services.Our clients can experience the latest broadcast, non-linear editing, and audio systems at Tyrell CCT's dedicated demonstration suites, located in south Dublin and Soho, London. For more information, visit Tyrell at www.tyrell.ie.
About MOG
MOG is a leading provider of MXF based solutions. MOG's award-winning MXF development tools product line, including the MXF, SDK and MXFComponentSuite, enabled over the years several major players in the market to accelerate their migration to file-based production. Building on the widespread adoption of the MXF file format, MOG's workflow product line, including TOBOGGAN and MXFSPEEDRAIL, is now taking file-based production to the next step. These innovative products target process automation and workflow streamlining, by taking full advantage of MXF's Metadata capabilities. MOG Solutions is part of the Infinity Open Alliance Partner Program, Panasonic P2 Alliance partners and Sony XDCAM Interoperability program. For more information visit http://www.mog-solutions.com/

